TEMBICI

Bike Rental Explainer Live Video

Description

TemBici is a micromobility company that operates bike-sharing systems in Latin America, with a presence in cities across Brazil, Argentina, Chile, and other countries in the region. Its model allows users to rent bicycles for short periods through automated stations or mobile apps, promoting sustainable mobility and reducing traffic congestion in urban areas.

What we did

  • Animation
  • Motion Graphics
  • Video Production

Context

TemBici approached Medium Smallish to create a corporate video explaining how its bike-sharing system works in Bogotá, Colombia. The challenge was to deliver a clear and engaging visual guide, ensuring that both new and regular users could easily understand the rental process.We developed a dynamic, step-by-step instructional video, combining real-life footage and animated graphics to make the experience intuitive and accessible. The result is a concise and visually compelling tool that promotes urban mobility and sustainable transportation in the city.

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